The P Score™ Explained.
P Score™ is the first universal metric for athlete credibility and marketability — a single number that captures an athlete's true value on and off the field.
What Is the P Score?
The P Score is a proprietary composite index ranging from 0 to 999 that quantifies an athlete's marketability. It combines verified data from across social media, athletic performance, public recognition, and academic achievement into one actionable number.
Unlike subjective rankings or follower counts alone, the P Score uses a multi-dimensional approach to give brands, agencies, and athletes themselves a clear, data-driven picture of market value. Scores update dynamically as new data becomes available, providing a real-time pulse on athlete credibility.
What It Measures
The P Score evaluates athletes across multiple dimensions of influence and achievement, including:
Digital Presence
Reach and engagement across major social platforms.
Athletic Performance
On-field achievements and competitive results.
Public Recognition
Brand awareness and visibility among general audiences.
Academic Achievement
Educational background and institutional prestige.
Who It's For
Athletes
Understand your market value and track your credibility growth over time.
Brands & Agencies
Identify and compare athletes for partnerships with objective, data-backed metrics.
Teams & Institutions
Evaluate roster marketability and make informed decisions about talent investment.
P Score™ is a patent-pending technology developed by WePulse. The scoring methodology, algorithm, and underlying data models are proprietary and protected under applicable intellectual property laws.
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